Our story

Made by skiers. Worn at après.

We are two brothers from the Netherlands with a passion for the mountains. What began with skiing and snowboarding grew into Powder Fashion, a brand that connects riders worldwide, from the first lift of the morning to the last round at après.

Every design starts on the mountain: a joke on the chairlift, a mood after a powder morning, a line shouted across the après bar. Then we print it on pieces we would want to wear ourselves: soft 100% cotton ski T-shirts for the sun terrace, cosy brushed fleece ski hoodies for icy lifts and long nights.

We keep the collection focused and every piece is printed once you order it, so nothing is overproduced. Just designs we are proud to see on the piste. If you ski or ride, fast, slow, for the powder or for the party, you are already one of us.

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Brothers, one brand
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Original designs
Free
Shipping, worldwide
100% cotton tees Brushed fleece hoodies Made to order
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What we make

Powder Fashion makes ski and après-ski apparel with original back prints: ski T-shirts in 100% cotton and ski hoodies in a soft cotton blend fleece. All designs are drawn by us and printed to order, in unisex sizes from S to 3XL. Whether you are looking for a funny après-ski shirt, a gift for a skier or something for the snowboarder in your group, it is here.

How we work

Every order is printed within 1 to 2 working days and shipped free, worldwide, with tracking. Not happy with the fit? You have 14 days to return it. Questions? We answer every email within one working day. Read more in the FAQ or follow the trip reports and outfit guides in our journal.

Not just a holiday.
It's a lifestyle.